Google-Ads-Video Practice Test Pdf - Latest Google-Ads-Video Training

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Google Google-Ads-Video Exam Syllabus Topics:

Topic	Details
Topic 1	Optimize Video Action Campaigns: This part evaluates the expertise of Optimization Specialists in improving action-oriented video campaigns over time. It covers techniques for enhancing campaign efficiency and achieving better results through iterative adjustments.
Topic 2	Explore Audience Solutions for Consideration Goals: This domain measures the abilities of Audience Analysts in identifying audience solutions tailored to consideration objectives. It emphasizes targeting strategies that foster deeper engagement with potential customers.
Topic 3	How YouTube Keeps Brands Safe and Ensures Suitability: This section evaluates the expertise of Brand Safety Specialists in ensuring that advertisements on YouTube align with brand values and safety standards. It covers YouTube’s mechanisms for maintaining brand suitability and protecting advertisers from inappropriate content.
Topic 4	Create Video Campaigns for Awareness: This section measures the skills of Video Campaign Managers in designing effective video campaigns aimed at increasing brand awareness. It focuses on strategies for creating impactful campaigns that capture audience attention.
Topic 5	Grow Consideration with Video Bidding Solutions: This part assesses the skills of Bidding Specialists in implementing bidding strategies that enhance consideration campaigns. It highlights techniques for optimizing bids to achieve better engagement rates.
Topic 6	Get to Know Consideration Video Ad Formats: This section tests the knowledge of Ad Format Specialists in understanding video ad formats designed for consideration campaigns. It explains how specific formats can drive interest and interaction with products or services.
Topic 7	Discover Google's ABCDs of Effective Creative: This domain measures the skills of Creative Strategists in applying Google’s ABCDs framework to create impactful video ads that resonate with audiences and achieve marketing goals effectively across various campaign types.
Topic 8	Plan Awareness Video in Reach Planner: This domain evaluates the expertise of Media Planners in using Reach Planner to optimize video campaigns for awareness objectives. It focuses on forecasting campaign performance and maximizing reach effectively.
Topic 9	Get to Know Awareness Video Ad Formats: This section tests the knowledge of Ad Format Specialists in understanding video ad formats suitable for awareness campaigns. It explains how different formats contribute to brand visibility and engagement.
Topic 10	Evaluate Performance with Awareness Measurement Solutions: This part tests the skills of Performance Analysts in assessing the effectiveness of awareness campaigns using measurement tools. It highlights methods for tracking key metrics and optimizing campaign outcomes.
Topic 11	Explore Audience Solutions for Awareness Goals: This part assesses the abilities of Audience Analysts in leveraging YouTube’s audience solutions to achieve awareness goals. It covers tools and techniques for targeting relevant audiences to maximize campaign reach.
Topic 12	Increase Awareness with Video Bidding Solutions: This section measures the abilities of Bidding Specialists in utilizing video bidding solutions to enhance awareness campaigns. It emphasizes strategies for achieving cost-effective results while maximizing audience reach.
Topic 13	Explore Audience Solutions for Action Goals: This section measures the skills of Audience Analysts in leveraging audience solutions tailored to action-oriented objectives. It focuses on identifying and targeting audiences most likely to convert through video ads.
Topic 14	Get to Know Action Video Ad Formats: This domain evaluates the expertise of Ad Format Specialists in understanding video ad formats optimized for action-oriented campaigns. It explains how these formats support driving conversions effectively.

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Google Ads Video Professional Assessment Exam Sample Questions (Q22-Q27):

NEW QUESTION # 22
If you want to generate leads for your business and it's your first time creating a Video action campaign, what ad formats should you expect to be used?

A. Non-skippable in-stream ads and in-feed video ads
B. Skippable in-stream ads and bumper ads
C. Non-skippable in-stream ads and bumper ads
D. Skippable in-stream ads and in-feed video ads

Answer: D

Explanation:
B: Skippable in-stream ads and in-feed video ads:
Skippable in-stream ads allow for longer-form content to explain the value proposition and encourage lead generation.
In-feed video ads capture users actively searching for information, increasing the likelihood of lead generation.
Bumper ads are too short to effectively generate leads.

NEW QUESTION # 23
An account manager is setting up a new Google Video campaign with an awareness goal, and they see Google Video partners as an option. Why is it a good idea for them to opt into Google Video partners?

A. It'll extend the reach of video ads to YouTube Live streaming and Premieres.
B. It'll give them access to audiences on the YouTube mobile homepage.
C. It'll give them access to more engagement metrics to measure the impact of the campaign.
D. It'll extend the reach of video ads to a collection of leading publisher sites and apps.

Answer: D

Explanation:
B: It'll extend the reach of video ads to a collection of leading publisher sites and apps.
Google Video partners expand the reach of video campaigns beyond YouTube to a network of high-quality websites and apps.
This allows for broader exposure and increased brand awareness.
The other options are not the primary benefit of Google Video partners.

NEW QUESTION # 24
You're using Custom Audiences for a Video action campaign. How can you get the most value from that audience solution?

A. By using 10 to 15 of the highest converting keywords from your Search campaign.
B. By setting bumper ads as your preferred ad format for the campaign.
C. By implementing automatic placements from your existing Display campaign.
D. By disabling non-skippable in-stream ads.

Answer: A

Explanation:
A: By using 10 to 15 of the highest converting keywords from your Search campaign.
Custom Audiences allow you to target users based on their search activity.
Using high-performing keywords from Search campaigns ensures you reach users with proven interest in your products.
The other options don't leverage the power of search intent.

NEW QUESTION # 25
If the marketing manager of a catering company is focusing on driving as many orders as possible on a weekly basis with a Video action campaign, which of the following creative implementations should they use?

A. Explain the company's background during the first half of their video.
B. Use ''Sign up to our newsletter' as the primary call to action.
C. Add as much diverse imagery and language as possible throughout the ad to hold the viewer's attention.
D. Address the viewer's desire for food in the first five to 10 seconds of the video.

Answer: D

Explanation:
B: Address the viewer's desire for food in the first five to 10 seconds of the video.
Capturing attention quickly is crucial for driving immediate action.
Addressing the viewer's desire for food at the beginning increases the likelihood of them placing an order.
The other options are not as effective for immediate conversion.

NEW QUESTION # 26
An account manager has been running a Video action campaign for two weeks and still has 30% of his budget remaining. What should he do to increase delivery until the campaign is outside the budget cap?

A. Change the bid strategy to CPM
B. Add skippable in stream ads
C. Add Contextual audiences
D. Change the frequency settings

Answer: D

Explanation:
B: Change the frequency settings
By increasing the frequency settings, the campaign will show the add to users more often, therefore spending more of the budget.
This is the best way to increase delivery.

NEW QUESTION # 27
......

Web-based Google Ads Video Professional Assessment Exam (Google-Ads-Video) practice exam is a convenient format to evaluate and improve preparation for the exam. It is a Google-Ads-Video browser-based application, which means you can access it from any operating system with an internet connection and a web browser. Unlike the desktop-based exam simulation software, the Google Ads Video Professional Assessment Exam (Google-Ads-Video) browser-based practice test requires no plugins and software installation. It makes the Google Google-Ads-Video online practice exam a perfect tool for those who do not want to go through complicated software installation on their device.

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GOOGLE-ADS-VIDEO PRACTICE TEST PDF - LATEST GOOGLE-ADS-VIDEO TRAINING

Google-Ads-Video Practice Test Pdf - Latest Google-Ads-Video Training